Marketing Consultant

Company Overview

As a boutique international HR consulting firm, iDriveCareer (iDC) is founded in 2018 and has been providing premium career planning & coaching services to overseas Asian students and young professionals in Canada and Asia. As a start-up HR consulting firm, we have established strong track record and branding over the past 6 years. We pride ourselves on our consulting expertise in career planning, career coaching and talent development related to dynamic industries in North America and Asia, such as Financial Services, Consulting, High Technology, Health Care and CPG industries. Our mission is to inspire and help young generations to find out their passion and pursue fulfilling career goals.

Key Responsibilities:

·       Develop and provide expert advice on marketing strategies that align with iDC's business objectives.

·       Conduct comprehensive market research to identify trends, analyze competitors, and provide insights into target audiences.

·       Establish and maintain business relationships with key stakeholders, including financial institutions, to facilitate market entry (e.g., Hong Kong, Mainland China).

·       Advise on social media strategy and content to ensure brand consistency and enhance audience engagement.

·       Collaborate with internal teams to design marketing campaigns and provide recommendations for career development program promotions.

·       Define business needs, evaluate project plans, and offer guidance to ensure successful and timely project launches.

·       Analyze the effectiveness of marketing campaigns and suggest data-driven improvements.

·       Assist in developing high-quality content, including newsletters, blogs, and promotional materials, ensuring alignment with brand voice.

·       Foster strong relationships with clients, offering ongoing marketing consultation to improve client satisfaction and retention.

·       Support the organization and promotion of webinars, workshops, and other marketing events by providing strategic input.

Qualification Requirements

·       A bachelor’s degree is required. 1-2 years of relevant experience in marketing or HR consulting is a strong asset.

·       Proven experience managing a large portfolio of key accounts, evaluating service agreements, and ensuring high levels of client satisfaction.

·       Excellent communication skills, including experience delivering training sessions and facilitating change adoption within teams.

·       Excellent verbal and written communication skills, with the ability to produce high-quality content.

·       In-depth knowledge of marketing trends, strategies, and tools relevant to international markets

·       Highly organized, responsible, and detail-oriented with a strong service mindset and work ethic.

·       Ability to quickly learn new skills and solve problems in a fast-paced environment.

·       In-depth consulting knowledge, adult learning methodologies, and social media platforms.

·       Proficiency in Microsoft Office.

·       Fluency in English is required. Proficiency in Mandarin and/or Cantonese is an asset, especially for liaising with stakeholders in Hong Kong and Mainland China.

·       Ability to travel domestically or internationally for business purposes, if required.

How to Apply:

If you are interested in this opportunity, please send your resume and cover letter to HR.iDriveCareer@outlook.com and include “Application for Marketing Consultant” in the subject line.

Thank you for your interest in our position. We will contact only applicants who are selected to proceed to the next stage of the recruitment process. Please do not contact the Company directly.